Today, we are going to begin our A – Z Guide to a Fair Trade Christmas and we are going to kick off with A for Asha.
Asha Handicrafts who are based in Mumbai in India are a wonderful example of Fair Trade Organisation and produce a wonderful selection of goods suitable for Christmas Gifts. You can choose fair trade gifts such as a shopping bag for Mother made from camel leather or a carved spectacles holder for Dad. (The spectacles holder was a surprise best seller last year and we are adding another design in the next few days.)
Asha have been practicing Fair Trade since 1975, even before the concepts of Fair Trade became popular abroad. Asha in Sanskrit means 'hope' and Asha have brought hope by providing a marketing outlet to the individual craftsmen. Asha is an association of voluntary businessmen dedicated to helping craftsmen, financially, ecologically and spiritually though its welfare centre and interrelated programs. The team of Asha welfare workers are stationed at different producer groups and cooperatives and move closely with them and their family sharing skills, extending medical help and education. Technical training is also provided to increase efficiency and productivity to encourage the growth and development of cottage industries.
You can view our selection of products from Asha here.
No comments:
Post a Comment